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Creative Deep Dive
Concept, format, author, age × real purchases.
Used monthly since Apr 2026
THE WORKFLOW AT A GLANCE3 steps
- 01
Ad-level insights joined to purchases by ad_id
- 02
Parse ad name → concept, format, author
- 03
Fatigue by age
The work it takes off your plate.
Creative strategy decided by opinion, not by concept-level data.
What you get
Slices by concept, format, producer and age (fatigue) on real paid conversions.
TRIGGER
command
CONNECTIONS
Meta · BigQuery